Insurance No Longer A Luxury: Millennials’ Changing Life Stage Needs Elevate Insurance Brands

Guardian Life Insurance Debuts as Life Insurance Brand of the Year in annual Harris Poll Brand Study


Harris Poll: U.S. Consumers’ Likelihood To Engage With Nonprofits Up More Than 500 Percent Since 2016

Liberal-Leaning Consumers Award Significantly Stronger Brand Equity to Environmental and International Aid Nonprofits


Wegmans, Publix Super Markets, Amazon, Tesla And USAA Draw Top Social Responsibility Scores In Harris Poll

Employee Treatment, Ethics and Respectful Treatment of Customers Cited as Most Important Corporate Social Responsibility Issues


Harvard-Harris Poll Explores Voters’ Perceptions of Technology and Its Impact on Society

A detailed presentation of the results is available here


Americans Are Redefining The "Good Life"

80% would be loyal to brands that helped them live their new values